Services

Your Brand x Our Culture

Activations · Reach · Collaborations

We connect brands to our culture-forward audience through immersive experiences produced by A 704 Lab, our creative services division.

We offer:

  • Activations.

    We build immersive event experiences that amplify your brand, product, or message—turning passive audiences into active participants.

  • Audience Reach.

    Tap into a growing, culture-forward community that trusts our curation. We don’t just bring the crowd—we bring the right crowd.

  • Collaborations.

    Let’s create something unforgettable together. From concept to execution, we co-produce moments that move culture.

  • Consultations.

    Need clarity or a creative roadmap? We offer strategic support for events, community building, and brand engagement—rooted in real experience.

Partner Work

“Grand Opening” SureFire Restaurant

Day-Of Services
A 704 Lab delivered the full entertainment experience for Surefire’s debut at Camp North End, including curated DJ sets, professional sound setup, and on-site production to keep energy high and guests engaged.

Pre-Event Services
Leading up to the launch, we ran targeted social media promotions and integrated our own audience to build buzz and drive attendance.

Customers welcomed in just 3 hours

2,000+

Views across social media posts

51,000+

Online engagements — mostly from the Charlotte metro area

1,300+

“Event Activation” Fitteds CLT

I also want to give the biggest thank you to @erinnalexx @a704lab She created a very unique vibe that fit the space and the event perfectly, and it seemed effortless, like she waved a wand and there it was. It’s a blessing to have people in your life who show up for you. Erin’s never dropped the ball, and I will always support and protect!!

- Gio, Owner of Fitteds Clt.

Day-Of Services
A 704 Lab transformed the store into an interactive, music-filled creative hub — providing a custom DJ set, tailored sound setup, and dynamic lighting to elevate the in-store atmosphere. The space was designed to inspire creativity, encourage conversation, and make every guest feel part of something special.

Pre-Event Services
We promoted the event through our channels and network, positioning it as a unique blend of shopping, creativity, and social connection.

Impact:

  • Delivered a full custom production setup designed specifically for the store layout

  • Installed dynamic lighting to enhance the ambiance and photo/video opportunities

  • Curated a live DJ soundtrack to maintain high energy and guest interaction

  • Strengthened Fitteds’ brand positioning as a destination for creative, community-driven events

  • Produced content assets for future promotions and brand storytelling